ENGINEERED
AROUND
YOU
The same composite science that has won 100+ tour events and shot the lowest round in PGA Tour history. Now, in a pickleball paddle.
BUILT LIKE
A TOUR SHAFT
In golf, we never guess. We measure. We engineer. We test. We fit each shaft to each player with precision that wins championships.
VA Pickleball applies that same obsession — exotic Japanese carbon, hot press construction, asymmetric face engineering, and a fitting system that calibrates every paddle to the individual swinging it.
VICTOR AFABLE — FOUNDER & CEO
"To make the best equipment you must start with the best exotic materials and great designs. You must also know and understand the player — their swing, their thought process, and their goals."
8 PROPRIETARY
TECHNOLOGIES
Every technology in the VA CPS exists because it makes a player better — not because it makes a better marketing slide. Four engineering pillars, eight named innovations, one coherent system.
FOUR
PILLARS
The VA CPS is not a collection of features. It is a complete engineering philosophy applied to pickleball for the first time.
SCROLL TO EXPLORE
Every VA paddle face begins with documented Toray Japanese aerospace-grade carbon fiber. Not commodity carbon. Not "premium carbon." T700. T800. Grade-specified, sourced from the same supplier that builds satellite components and tour-winning golf shafts.
FORGEPRESS hot press manufacturing bonds face to core under simultaneous heat and pressure — producing a denser, more uniform bond than cold press. VECTORLAY controls every fiber's orientation to deliver predictable flex, not accidental performance.
AXIOM is the first adjustable swing weight system in pickleball. VARI-LOAD tungsten handle inserts. APEX perimeter ports. A complete counterbalance platform that lets your VA fitter tune your paddle to your exact game — just like a tour caddie fits a shaft.
SWINGSPEC is the first professional fitting protocol ever created for a pickleball paddle. Swing weight measurement. Player profiling. Configuration matching. A certified fitting card that documents your paddle's exact specification. Nobody else offers this. Nobody else can.
YOUR PADDLE.
FITTED TO
YOUR GAME.
Pickleball has never had a professional fitting system. VA built one. Every player has an optimal swing weight — SWINGSPEC finds yours.
Your VA certified fitter assesses your play style, physical characteristics, match duration, and performance goals. Kitchen specialist or baseline power player — the profile shapes everything that follows.
Using VA's SWINGSPEC scale and protocol, your fitter establishes your current swing weight baseline. We measure what every other brand ignores.
You hit with 3–5 AXIOM configurations — different VARI-LOAD inserts, different APEX PORT settings. The data tells us which configuration produces the best results for your swing.
You leave with a certified SWINGSPEC card documenting your paddle model, AXIOM configuration, measured swing weight, balance point, and recommended setup. Your game, on a card.
SWINGSPEC FITTING CARD
CERTIFIED BY
VA Authorized Fitter
USAP · UPA-A COMPLIANT
✓ CERTIFIED
BUILT FOR
YOUR GAME
Two flagship models at launch. Every VA paddle carries the full VA CPS platform — DUALKORE faces, FORGEPRESS construction, AXIOM weight system, and SWINGSPEC fitting.
COMING 2027
BADDAZZ LINE
Performance accessible to every player. Filament wound. VA engineered.
WHY VA IS
DIFFERENT
| Feature | VA Pickleball | JOOLA | Selkirk | Six Zero |
|---|---|---|---|---|
| Documented material grade specification | ✓ T700/T800 Toray | ✗ Generic carbon | ✗ Generic carbon | ~ Partial spec |
| Asymmetric face construction | ✓ DUALKORE | ✗ | ✗ | ✗ |
| Hot press manufacturing | ✓ FORGEPRESS | ✓ Unnamed | ✓ Unnamed | ~ Some models |
| Adjustable swing weight system | ✓ AXIOM | ✗ | ✗ | ✗ |
| Professional fitting protocol | ✓ SWINGSPEC | ✗ | ✗ | ✗ |
| Tour-proven composites heritage | ✓ 100+ wins | ~ Table tennis | ✗ | ✗ |
| USAP + UPA-A dual certified | ✓ At launch | ✓ | ✓ | ✓ |
THE LANDSCAPE
Tournament and serious recreational players who already invest in premium equipment and understand the value of proper fitting. VA's SWINGSPEC protocol speaks directly to their performance mindset.
The most underserved segment in pickleball. Avid golfers who understand shaft fitting, swing weight, and composite materials — and already trust VA. They're the fastest path to premium paddle sales.
Players ranked 10–40 on the PPA Tour. UPA-A certified presence, meaningful social following, hungry for a premium partner with a genuine engineering story. VA's target: 3–5 at launch.
Pickleball Central (PPA Official Store), PGA Tour Superstore (golf crossover), authorized VA dealer network, and DTC. Dick's House of Sport at Month 12–18 after brand equity is established.
The US pickleball market has grown 223% in three years. The premium paddle segment — $150 and above — is the fastest-growing category as players invest in performance over price.
The premium tier validated by Selkirk's $333 Boomstik and JOOLA's $230 Pro IV. VA's technology platform — DUALKORE, AXIOM, SWINGSPEC — justifies the price point and then some.
"PICKLEBALL HAS NEVER SEEN A PADDLE BUILT THE WAY A GOLF SHAFT GETS BUILT. UNTIL NOW."
VA Composites — Pickleball Division — 2027